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In.flow - Business Insight eNewsletter

In.flow is a free eNewsletter service provided for our customers, partners and networks of contacts. It is distributed periodically via email as a dynamic resource of information and articles related to running, operating, and expanding business in our changing and fast moving world.

In each publication we will provide links to new, interesting, powerful and memorable articles from sources such as:

  • Fast Company
  • Inc.com
  • Profit Guide Online
  • Communications Arts Network

Each In.flow issue will contain information and insight into the issues facing our industry today.

Signup for in.flow today:



In.flow Archives:

Based on feedback from our subscribers, we have created this section to archive past In.flow Issues.

(Please note: As In.flow contains reference to many external sources, the links to articles in previous volumes may no longer be functional.)
  • Issue 9.0 - "Should I Move to Bangalore?"
  • Issue 8.0 - "Alberta's 50 Most Influential People"
  • Issue 7.0 - "Bill Gates Phones Home"
  • Issue 6.0 - "Why Avril Lavigne is Bad For Business"


Web and Internet Business Resources:

We are always adding to this list of relevant articles and resources for our clients.


Topic: Leadership and Careers

The Well-Balanced Life: The Turnaround
She used to say, "If any of you decide to be entrepreneurs after seeing what I've gone through you're crazy..." Now she doesn't understand why anyone would want anything else.

Source: Inc. Magazine - Feb 2004

Topic: Leadership and Careers

Ask Annie: Should I Bail Out of IT and Find a New Career?
Overseas outsourcing is a real threat to U.S. programmers, but a top IT recruiter says the rest of the tech job market is starting to pick up.

Source: Fortune Magazine

Topic: Web, Internet & Technology

Top Ten Web Design Mistakes of 2003
Sites are getting better at using minimalist design, maintaining archives, and offering comprehensive services. However, these advances entail their own usability problems, as several prominent mistakes from 2003 show.

Source: Alertbox, December, 2003

Topic: Web, Internet & Technology

Making CRM Work: Be Careful What You Wish For
Making CRM work requires considering three areas: Strategy, Operations and Technology

Source: ZDNet, Feb 2004

Topic: Marketing and Business Development

How To Make Your Company Smarter
Follow these 12 tips and outwit your competition, by Carlos Ghosn CEO of Nissan Motor Co.

Source: Canadian Business, Feb 2004

Topic: Internet Communications and Innovation

Net Politics Down But Not Out
Internet politics is dead. Long live Internet politics. Will Howard Dean's loss mean the end of the Internet in politics?

Source: Wired, February 2004

Topic: Communications and Innovation

Wham, Bam, Stop That Spam
There are many ways to fight junk e-mail. Which one is right for you?

Source: Profit Guide Magazine

Topic: Leadership & Careers

Alberta's 50 Most Influential People: 2003
Titans of industry, political masters, academics and philanthropists... sometimes all of these at once. Alberta Venture is pleased to bring you the seventh annual list of Alberta's 50 Most Influential People.

Source: Alberta Venture

Topic: Internet Communications and Innovation

The Business Case for User-Centered Design
Somnia has recently fully adopted a User-Centered development methodology. This article from a leading industry expert outlines the business case for user-centered development, particularly in today's budget-conscious economy.

Source: New Architect Magazine

Topic: Leadership & Careers

7 Habits of Spectacularly Unsuccessful Executives
It's not easy to become as disastrous a boss as Dennis Kozlowski, Jean-Marie Messier, or Jill Barad -- but you can, if you work at it. And here's the best part: Each of the qualities that you need to be a spectacular failure is widely admired in today's business world. By Sydney Finkelstein.

Source: Fast Company

Topic: Web, Internet & Technology

How Howard Dean is Winning The Web
Read how a long-shot Democratic Presidential candidate is building his surprising and surging presidential campaign around the web. To date, Dean has raised $7.5 million, $1.5 million more than his nearest Democratic rival. And the most telling statistic of all: two-thirds of all contributions to Dean's campaign were made online. The time to take your political campaign's electronic strategy to the next level is now.

Source: Time Magazine

Topic: Web, Internet & Technology

Stuff that works: Emerging Technologies
Three technologies that will live up to their hype: Wi-Fi, Open Source Software and Internet Telephony

Source: Canadian Business Magazine

Topic: Marketing and Business Development

Finding Sales Leads
Sales leads. With any private venture, sales are life. Rhonda Abrams offers detailed advice on how to find better sales leads for your company.

Source: Inc. Magazine

Topic: Internet Communications and Innovation

Dreamweaver MX Gets the Job Done
After finally facing my own insufficiencies at creating websites, I decided to give Macromedia's latest version of Dreamweaver, version MX, a try. The results left me pleasantly surprised.

Source: Somnia Communications

Topic: Internet Communications and Innovation

Canning Spam
There's good news and bad about what companies can do to stem the tide of spam.

Source: Inc. Com

Topic: Internet Communications and Innovation

Bill Gates Phone Home
Microsoft's next conquest could be your telephone. The Redmond, Wash.-based computing giant is working on future versions of its Windows operating system which will better interoperate with the telephone and other communications devices, Microsoft Chairman Bill Gates said Tuesday.

Source: CNET News.com

Topic: Web, Internet & Technology

The Longhorn Chronicles
In Texas, something called a longhorn sermon consists of two good points with a lot of bull in between. This may also apply to the newest version of Windows, code-named Longhorn... John C. Dvorak previews the next version of Microsoft Windows, AKA "Longhorn"

Source: PC Magazine

Topic: Web, Internet & Technology

Somnia Sponsors InfoTech Alberta
Somnia Communications is pleased to announce the launch of the brand-new web portal for Infotech Alberta. Infotech Alberta represents many of the leading information technology companies in the Alberta marketplace, and leverages its united voice in the areas of private sector investment and infrastructure funding, Government support (through funding and legislation initiatives), and economic development and attraction activities.

Source: Somnia Communications

Topic: Marketing and Business Development

Work The Room
Generate more business at your next schmoozefest. Learn how to avoid the five most common self-marketing mistakes and watch your sales take off.

Source: Fortune Small Business

Topic: Leadership & Careers

Building the Perfect Board
Every growth company needs the best group of directors it can muster. Here are the ideal archetypes for balance and success.

Source: Business 2.0 Magazine

Topic: Leadership & Careers

Love can move Mountains... of cash
Love her or hate her, Celine Dion is crooning all the way to the bank!

Source: Canadian Business Magazine

Topic: Internet Communications and Innovation

Grassroots Politics on Steroids
The recent US elections revolutionized digital communications... the effective use of the 'net for communications, GOTV and other campaign tasks' = grass roots politics on steroids...

Source: Slate Magazine

Topic: Web, Internet & Technology

One Easy Way to Waste Money
There are many ways to waste money, and lots of people willing to help you out! One sure-fire way is to be apathetic, half hearted or tight fisted with your companies web/interactive planning and development. Five easy steps for digital communications development that will save your company money, time and resources, instead of wasting it.

Source: Somnia Communications

Topic: Web, Internet & Technology

Why Avril Lavigne is Bad for Business... and Other Computer Security Advice
Just when you thought Canadian pop-punk princess Avril Lavigne couldn't get any more exposure, a dangerous computer virus is spreading the name of the five-time Grammy nominee. The malicious file typically comes in an e-mail carrying the subject line "FW: Avril Lavigne--CHART ATTACK!"...

Source: Profit Guide Magazine

Topic: Web, Internet & Technology

When Your Website Unravels
Most companies take their Internet presence for granted. That kind of thinking leads to an 11 per cent success rate in online forms, according to a panel of experts. They share what works and what can cost you customers.

Source: ITBusiness.ca

Topic: Web, Internet & Technology

Wireless for the Clueless
Wireless, we keep being told, is the wave of the future. It's the next big thing. The problem is that most of us are still hopelessly clueless about wireless. But it's time for a change: Even the most technophobic among us need to learn a thing or two about wireless networking.

Source: Fast Company

Topic: Marketing and Business Development

The Importance of Integrated Branding
For many organizations, marketing and sales are often after-thoughts; given whatever attention is left over at the end of all the "real work". Too often, this means that instead of a tightly integrated messaging strategy, an organization's marketing and promotional activities are disheveled and inefficient. Here is the short course on tightening up your organizations image and messaging.

Source: Somnia Communications

Topic: Leadership & Careers

The Fine Art of Sucking Up
You know the tactics: Take copious notes whenever the boss opens his or her mouth, volunteer for office grunt work, e-mail managers in the wee hours to prove your tireless industry, fawn without mercy at every opportunity. Colleagues may roll their eyes and marvel that the boss can't see the obvious manipulation, but forget them. It works.

Source: Business 2.0

Topic: Leadership & Careers

The Power of Listening
How does an old-line manufacturer in a stagnant industry manage to grow 25% a year for 10 years? By taking its employees seriously.

Source: Inc.com